For independent bookshops

Readers choose you over Amazon. Make sure your site gives them a reason to.

Independent bookshops compete on experience, community, and curation — not price. Your website is part of that experience. We make sure it's always fast, findable, and working.

Free forever for 1 page report per month • Set up in 2 minutes • Uptime monitoring included free

What we check

Key pages. Every day.

We crawl your whole site — not just the homepage. Your key pages get audited every day, and background sweeps check the rest as capacity allows.

Pages we monitor for bookshops

Home Events Staff Picks Shop About Contact Wishlists Gift Cards Newsletter + any others we find

Page audits

Performance, accessibility, SEO, and best practices — run daily on key pages, with background sweeps checking the rest as capacity allows.

Uptime checks

Every minute, we confirm your site is live. Instant email if it goes down.

Broken links

Dead links lose customers. We find them before your visitors do.

AI readiness

We check that ChatGPT and Google AI describe your business accurately.

What we find

The issues that cost bookshops real business.

Events that don't show up in search

Your author readings and book clubs are what set you apart from online retailers — but only if people can find them. We check that your events are crawlable and structured correctly for search.

Slow or broken shop and checkout pages

If your online shop takes too long to load — or worse, errors out — you lose the sale to wherever the customer goes next. We monitor your shop's key pages every day, and sweep the rest as capacity allows.

A site that doesn't reflect the care you put into everything else

Independent shops win on warmth and personality. A slow, inaccessible website contradicts everything your shop stands for. We keep yours performing as well as it looks.

Plain English results

You don't need to know what LCP means to fix it.

Every issue comes with a plain-language explanation, an effort estimate, and — for the most common problems — a one-click fix built right into the report. No developer required.

  • What's wrong, in plain English
  • How long it takes to fix
  • What it'll do for your Google ranking
  • A built-in tool to fix it when we can

From your report

● High impact ⏱ 5 minutes

Your hero image is 4.1 MB

This is the biggest thing slowing your page down. We compressed it to 380 KB — the quality looks identical. Click below to download the optimized version.

✓ Optimized version ready to download
● Medium impact ⏱ 10 minutes

3 images missing alt text

Set it up in two minutes. Forget about it.

Free forever for one page. Uptime monitoring included. No credit card, no setup fee.